Welcometo the Serbian Franchise Association
We promote franchising at the national and regional levels. We have created a platform to highlight the success of our members, share their expertise, and promote their stories.
Unique platform • Synergy of all forces
Unique voice • Credibility of franchise business
We lead the changes in franchising in Serbia.
- Education on the benefits of the franchise system for individuals and companies.
- Promoting innovative franchising models in Serbia.
- Supporting entrepreneurs in developing franchise businesses.
35+
Companies
In our network
We transform business ideas into franchising
Every great franchise starts with a single idea. We help transform those ideas into successful businesses that grow, connect, and inspire. Our community is built on the belief that franchising can change lives — opening doors to new opportunities, empowering people from all backgrounds, and creating stories of success that go beyond borders
What We Do
SFA is laying the foundation for a national strategy in franchising. Through our workshops, you’ll discover how to start a business more easily with the franchise model, make smarter decisions, and protect your know-how, brand, and long-term success by creating your own franchise.
Franchise Promotion
Our primary goal is to protect, promote, and educate our members. The main advantage of membership in the SFA is the credibility that the Serbian National Association provides in the public domain, allowing them to present themselves as a reliable and ethical franchise business format.
A Trusted Partner
As the only association that is a member of the European Franchise Federation network, we are guided by the principles of the European Franchise Ethical Code. In line with this, we implement our activities.
Franchise Experts
SFA brings together a team of experts and passionate professionals whose years of experience in franchising drive the development, promotion, and expansion of the franchise industry in Serbia. With their knowledge and dedication, we aim to create a stronger, more innovative, and globally connected franchise ecosystem.
Our Board Members
Tatjana Petković
President of the Board / Helen Doron English
Miljan Branković
Vice President of the Board / Mail Boxes Etc.
Marica Vidanović
Board Member / Franchise Expert
Nemanja Nikodijević
Board Member
Vladimir Novicki
Board Member / Malac Genijalac
Saša Milutinović
Board Member / Husse pet food
Ivan Milković
Board Member / Milky pancakes
Your Trusted Partner in Franchising
What is Franchising and How Does It Work?
Get to know the fundamentals of franchising — from different types of franchises and key terms to the advantages of this proven business model. Perfect for beginners ready to explore new business opportunities.
From Idea to Implementation
Find the right franchise for you, understand the contract, and assess the costs. Learn the registration process and take the first steps toward becoming a successful franchise partner.
Turn Your Brand into a Franchise
Transform your business into a scalable franchise. Structure your concept, create a franchise package, and attract quality partners — the ideal path for companies seeking market expansion.
